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Building the next generation

Building the next generation





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Kubi's Diary


Blog: What I learnt from Rio Ferdinand
In 2006 I had the privilege of working with English footballer Rio Ferdinand. At the time Rio was part of the England world cup team and...
Nov 11, 20215 min read


What can we learn from 'Brand Liam'
Liam Gallagher, former front man of UK rock ‘n’ roll band Oasis, released his debut solo album this month. The week the album launched it...
Nov 11, 20213 min read


Why do you need a value proposition?
Value Proposition and why it is crucial to have if you want business growth: In the business landscape of today the need for a clear value proposition has risen from important to that of a crucial for your business growth and sales strategy. So what exactly is a value proposition? The concept of a value proposition is simple; it is the value you are offering to a defined stakeholder group. The VALUE you offer; not the product or services you provide. Put simply, when you b
Nov 11, 20213 min read


7 GOAL SETTING TIPS
I am still very excited at this time of the year because I absolutely love, love, love women realising the possibilities that are available to them if they would only take a stand and put their lives and their happiness first. But some women have a different experience of New Year resolutions and goal setting. Maybe you can’t be bothered because you say you have tried it in the past and it did not work. Is that you? Are you fed up with trying to improve your life without an
Nov 11, 20212 min read


Turn your Followers into Customers
I recently posted on IG a cheeky, and, somewhat honest caption of ‘50,000 followers and you’re still broke…why?’. Whilst I recognised that it might raise some eyebrows, I honestly and genuinely am confused as to how anyone can attract followers, yet not be able to convert them. The way I see it, if you want profit, and not just profile, then your sole focus should be on "how do I convert" as opposed to just communicate with my followers. Whether you have 50 or 500,000 follow
Nov 11, 20214 min read


Four Things You Need to Know about Women, Work and the Economy
The IMF says ninety percent of countries have some kind of legal restriction on women’s economic activity. So, even when the law isn’t directly related to the workforce, how much do these restrictions affect their employment and the economy?
Nov 11, 20211 min read


Are You Ready To Go GloCal?
The term glocalisation has been battered around for a while. The idea that thinking globally by acting locally is key to brand success,...
Sep 22, 20213 min read


SBB'S 5 Branding Tips published by the GMA Global Marketing Alliance
5 Branding tips from our founder Kubi Springer, have been published this week by the GMA Global Marketing Alliance. This week SBB has...
Sep 7, 20201 min read


Podcast - Kubi discusses race and gender in marketing with Kyle Malnati from
June 2020, Kubi Springer is interviewed by Kyle Malnati's the CEO of CALIBRATE REAL ESTATE in the USA. Tune into this very special...
Jun 8, 20201 min read


Brand Activism - Does It Work?
With all that is happening in the world, including the murder of George Floyd in the USA, I couldn’t help but ask the question; does...
Jun 2, 20205 min read


The Revolution of Retail
With Fashion Week less than two months away this article seeks to review the trends that are revolutionising the industry and changing...
Feb 18, 20194 min read


Blog: To have a better year, you need to be a better YOU!
As we embark on a New Year I have spoken to a lot of people who have said "Kubi I really hope 2019 will be a better year than the last."...
Jan 14, 20195 min read


Great brands are great story tellers
The ability to create and communicate your brand story is critical for any company wanting to thrive in today's competitive market. One...
Oct 18, 20183 min read


Why unsubscribers are great
You know that sinking feeling you get when you realise someone has unsubscribed from your mailing list, or unfollowed you on social...
Jan 2, 20173 min read
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