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Sat, 21 Jan


Online Workshop

Brand Strategy Workshop

Start 2023 working with Kubi Springer to develop your Brand Marketing Strategy. Spread over two Saturdays (14th and 21st Jan) this intensive workshop series will help you develop and enhance your brand for commercial success.

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Brand Strategy Workshop
Brand Strategy Workshop

Time & Location

21 Jan 2023, 12:00 – 15:00

Online Workshop

About the event

Spread over two Saturdays (14th and 21st Jan 2023)  from 12noon-3pm each week (UK time), this workshop series will provide you with the following:

Week 1 - teaching delegates how to develop a brand strategy using the seven pillars of strategic thinking:

  • Brand Purpose
  • Brand Connectivity
  • Brand Touchpoints
  • Brand Consistency
  • Stakeholder & Partner Involvement
  • Creativity That Drives Sales
  • Strategic Planning

Week 2 - providing delegates with the framework to create their own strategy for 2023:

  • Strategy Review - individual planning time under the guideance of Kubi Springer
  • Mastermind Groups - delegates will be put in smaller groups to work through their ideas
  • Q&A - a time for Kubi to give feedback and answer questions

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