BRAND STRATEGY SERIES

Spread over two Saturdays (14th and 21st Jan 2023)  from 12noon-3pm each week (UK time), this workshop series will provide you with the following:

Week 1 - teaching delegates how to develop a brand strategy using the seven pillars of strategic thinking:

• Brand Purpose
• Brand Connectivity
• Brand Touchpoints
• Brand Consistency
• Stakeholder & Partner Involvement
• Creativity That Drives Sales
• Strategic Planning

Week 2 - providing delegates with the framework to create their own strategy for 2023:

• Strategy Review - individual planning time under the guideance of Kubi Springer
• Mastermind Groups - delegates will be put in smaller groups to work through their ideas
• Q&A - a time for Kubi to give feedback and answer questions