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DECODING BRANDS - YOUTUBE .png

See what’s possible - and get inspired to build your personal brand differently.

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Watch DECODING BRANDS with global brand strategist Kubi Springer as she breaks down the marketing strategies, branding campaigns and creative thinking behind some of the world's most talked-about brands and cultural moments from Bad Boys and Kamala Harris's presidential campaign to Balmain's brand revolution.

Is Netflix, Your Next Marketing Tool?
Saudi Arabia's Growing Fashion Industry
BadBoys made $104M, but how did the marketing help?
Are Brands Winning In The Paris Olympics?
DECODING: Kamala Harris -7 Day Marketing Campaign - What's Worked?
Kanye makes $20m off of iPhone Ad
FENDI and the power of Culture Marketing
Balmain Saves Their Brand
FAST X and the power of Branded Communities
DECODING BEYONCE
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